Saving lives starts with saving minutes.
The Notifications Platform is a web application for Jamaican government officials to create, send and manage important updates to citizens through email, SMS and WhatsApp — from a single place.
I designed the experience end to end: how officials compose a message, choose who receives it, pick the channels, and schedule or send it — and how they see whether it landed.
Critical alerts were slow to reach the people who needed them.
Officials were struggling to get important updates — hurricane alerts among them — out to citizens quickly.
- Bulk was hard. Creating and sending notifications at scale took too long.
- Targeting was hard. Reaching a specific group of citizens wasn’t straightforward.
- Channels were scattered. Scheduling the same message across different platforms meant repeating the work.
In a hurricane, information is infrastructure.
Natural hazards are a constant reality for Jamaica. Timely updates are a genuine differentiator between life and death — yet citizens weren’t receiving them in time.
Citizens were not getting updates during natural hazards on time.
So the goal wasn’t a prettier dashboard. It was shrinking the time between an official deciding to warn people and those people actually reading the warning.
Designing for impact, in six loops.
Compose once. Reach everyone, everywhere.
One message, every channel
Write the alert once and send it to email, SMS and WhatsApp together — no copying the same text into three tools.
The right people, first
Categorise recipients into groups so officials can reach exactly the citizens affected, in bulk.
Send now, or at the right moment
Schedule notifications across platforms ahead of time, so preparation messages go out without manual effort.
Know it landed
A dashboard of sent and delivered messages per channel shows officials what reached people — and what didn’t.
Faster warnings. Wider reach.
Increase in the speed of getting information to people.
Boost in information delivery across channels.
Facing the sea, together.
The ocean surrounds Jamaica with the constant threat of storms, but the island’s real resilience lies in the “tallawah” spirit of people uniting to protect one another. Good tools don’t replace that spirit — they help it move faster.
